Branding
Brand Naming / Brand Identity / Brand Refresh / Rebranding / Trademarking / Brand Guidelines / Brand Guardianship / Brand Engagement
Internal Comms
Brand Advocacy / Hearts + Minds / Stakeholder Comms / Mergers + Acquisitions / Internal Initiatives / Internal Campaign Activation / Talent Acquisition + Retention / People + Purpose
Advertising
Creative Strategy / Media Buying + Planning / Brand Awareness Campaigns / Product Advertising / Print + Outdoor / Digital + PPC / Instore POS / Broadcast
Brand Strategy
Brand Audit / Competitor Reviews / Analysis / Evaluation / Brandscaping / Brand DNA / Purpose + Positioning / Principles + Personality / Value Proposition / Creative Brand Strategy / Brand Architecture
Marketing Comms
Customer Journey Mapping / Marketing Strategy / Integrated Campaigns / Cross Selling + Upselling / Product Launches / Channel Marketing / Direct Marketing / Corporate Literature + Reporting / Shareholder Communications / CSR Reporting
Digital
Digital Strategy / Websites / eCRM + Email Marketing / Sales Tool + Presentations / Interactive pdfs + eBrochures / Video + Animation / Digital Asset Management / Social Media + Content Strategy / Microsites + Portals
Typical assignments
For our clients, Chaos develops and delivers creative strategy and big ideas for B2B and B2C branding, internal comms and marketing comms using both the direct and indirect channels where appropriate. Every project and client is treated with equal importance and enthusiasm. Our above or below the line projects aimed at external or internal audiences typically fall into the following three assignments:
Branding
Building from scratch, rebranding or refreshing your brand, evolving or establishing creative brand strategies - we create, sustain and maintain brands that connect with people and markets. Developing, activating, guarding and implementing brands to resonate with audiences and fulfil clients’ visions.
Find out more about how we can help Unsame Your Brand™.
Integrated Campaigns
Internal, external, with multiple audiences or stakeholders, we work across every kind of campaign. From strategic one-off campaigns to ‘business as usual’ marcomms launches and initiatives. These campaigns are often fully integrated but equally maybe specifically digital, advertising, or internally-focused.
One-off Projects
Some clients just require stand alone projects such as a website, a brochure or an ad campaign. A number of clients (particularly with more sporadic marketing requirements) use us in this way, dipping in and out as the need arises. We’re equally happy with a single task as we are with multiple engagements.
How we work
Delivering effective change is all about working effectively and efficiently with each other and with our clients. We believe ideas can come from anybody and our fluid agency structure gives everyone freedom to contribute, whatever their role. It also helps us build relationships with clients and protect their interests.
To keep things truly collaborative, every client has a dedicated agency team - like-minded specialists who are on your side and enthusiastic about your brand and projects. We have a whole range of collaborative working arrangements with our clients and the longer the relationship, the more insight we gain in how to add value. Perhaps that’s why many of our clients stay with Chaos for so long.
Great collaboration
As a boutique agency we have close collaboration with like-minded partner agencies which enables us to integrate wider experience and expertise into activities and projects for the benefit of all our clients when required.
In the UK we have offices in London and Guildford. We also have a presence in Lausanne, Switzerland through our colleagues at The Magic Pencil.
