Company Offering Leader in
imaging products and solutions for the digital
home and
digital
office environment.
Project Brief Canon Business Intelligence
is a new strategy that redefines canon's b2b approach.
We needed to create a Sales Tool that conveyed
this
strategy
to customers.
What We Delivered
A comprehensive tool allowing
the user to
choose elements of the CD to
present
to
different
customers
depending on the lifestage of Canon's
relationship with the client. The 'Just Think'
concept allows
for a series of highly visual flash animations,
conveying key benefit messages.
